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Discover the Best UK Online Bookmakers in 2024

Discover the ultimate guide to finding the best online bookmakers. Our comprehensive list is specifically tailored for UK players, guaranteeing access to the highest-rated platforms. Delve into our listings and compare the captivating sign-up offers and free bets provided by these bookmakers. We've conducted extensive research, merging our own evaluations with valuable insights from other bettors.

Quick Find: New Betting Sites | Irish Bookmakers | Football Bookmakers | Horse Racing Bookmakers

Compare online bookmakers

Experience the excitement of online betting with the industry's most trusted and reputable bookmakers. Start your betting adventure today. Compare online bookmakers and seize the exclusive promotions available on our meticulously curated list.

1
Cosmobet Review Cosmobet Review
5 / 5
TOTAL SCORE
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150% Sports Bonus up to £1,000

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
18+ only. Full Terms Apply.
2
Boylesports UK Free Bet Boylesports UK Free Bet
5 / 5
TOTAL SCORE
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Boylesports Bet £10 Get £20 Free Bet

BoyleSports free bet offer is a decent bet £10 get £20 bonus. Available for all new UK and Ireland players we highly recommend trying out this bookmaker.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
New UK customers (Excluding NI) only. Mobile exclusive. Min Deposit £10. Min stake £10. Min odds Evs. Free bet applied on 1st settlement of any qualifying bet. 30 days to qualify. Free bets expire in 7 days. Cashed out/Free Bets won’t apply. Account & Payment method restrictions apply. 1 Free Bet offer per customer, household & IP Address only. 18+. T&Cs apply.
3
Betzino Review Betzino Review
5 / 5
TOTAL SCORE
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First Deposit Bonus 100% bonus, up to €250

Why settle for mediocre when you can have exceptional? Betzino Sportsbook is setting new standards in the online betting industry. With its wide range of sports, competitive odds, thrilling live betting, and top-notch security, you’ll wonder why you didn't discover this gem sooner. So what are you waiting for? Dive into the world of Betzino Sportsbook today and grab the 100% first deposit bonus with a minimum £20.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
18+ only. The player needs to choose which offer they want when making their qualified deposit.
Bet slips need to have odds equal or grater than 2.0 to count towards the wagering conditions.
The bonus amount has a x6 wagering requirement on sportsbook before they are turned into real money. Playing slots or live casino will contribute 2% of the stakes compared to sportsbook.
A minimum deposit of €20 applies in order to receive any part of this welcome offer.
The welcome bonus is valid for 14 days. During this time, you must meet the wagering requirements; otherwise, the bonus and associated winnings will vanish into the meanders of Betzino.
Real money will be used before bonus money.
The Casino reserves the right to modify, cancel or refuse any promotion at its sole discretion.
The general Bonus Terms & Conditions apply.
4
Velobet Bonus Code Review Velobet Bonus Code Review
5 / 5
TOTAL SCORE
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150% Sports Bonus up to £1,000

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
18+ only. Full Terms Apply.
5
JeffBet Sign Up Offer Review JeffBet Sign Up Offer Review
5 / 5
TOTAL SCORE
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Bet £10 Get £30 Free Bet

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
18+, UK only. New Players Only. Free bet - one-time stake of £30, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from receipt. Limited to 1 sport & 5 casino brand/s within the network. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits.Full Terms Apply
6
BlueFox Sports BlueFox Sports
5 / 5
TOTAL SCORE
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Bet £20 Get £30 Free Bet

BlueFox sports and casino is a new UK betting site with a tasty £30 free bet and rewards programme. Enjoy live betting, cash backs and free bets on Monday's.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
18+, UK only. New Players Only. Free bet - one-time stake of £30, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from receipt. Limited to 1 sport & 5 casino brand/s within the network. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms Apply.
7
The Pools Betting Site Welcome Offer Review The Pools Betting Site Welcome Offer Review
5 / 5
TOTAL SCORE
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Get £10 to use on Accas when you place 2x £10 Accas Monday to Sunday

The Pools Sportsbook Welcome Offer - The Weekly Acca Offer is available to new and existing customers. Get £10 to use on Accas when you place 2x £10 Accas Monday to Sunday.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
18+, UK only. Place a minimum 2x £10 pre-match 4 leg acca cash bet where odds accumulate to 3.0 (2/1) or more and get a £10 bonus funds to use on multiples (3 or more selection, min odds per selection 1.5 (1/2)). Cashed Out, Asian Handicaps, Draw no Bet wagers or bets with void legs do not qualify for this promotion. Free Bet credited every Monday by 12pm. Maximum 1 free bet per customer per week available from this promotion. Full T&C's apply.
8
nitrobetting review nitrobetting review
5 / 5
TOTAL SCORE
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Get 100% UP TO 25 mBTC on deposit

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
Before playing, please be sure you agree to the following: *You must be over 18 to play at Nitrobetting *Please confirm that this type of gambling is legal in your jurisdiction *By playing at Nitrobetting you agree to all of the Terms and Conditions
9
Fun Casino Fun Casino
5 / 5
TOTAL SCORE
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Fun Casino and Sportsbook - Bore Draw Money Back and 50% Acca Boost on Football Multi-Bets

Fun Casino offers a top notch casino and sportsbook so you can place bets on sports as well as playing great games at the casino. There's plenty of appealing sports betting features at Fun Casino including: BetBuilder, Bore Draw money Back, Early Payouts on sports events, if your team goes up by a specific number of goals during the game.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
Welcome bonus for a new players only | Maximum bonus is 100% up to $/€/£ 123 | Min deposit is $/€/£ 10 | No max cash out | Wagering is 50x bonus | Maximum bet while playing with a bonus is $/€/£ 5 |
Eligibility is restricted for a suspected abuse | Skrill and Neteller deposits excluded |
10
Gentleman Jim Gentleman Jim
4.9 / 5
TOTAL SCORE
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Gentleman Jim - New UK Licensed Betting Site

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
18+ Only. Full terms and conditions apply.
11
GoldenBet Review GoldenBet Review
5 / 5
TOTAL SCORE
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Sports Welcome Bonus 100% up to €/$/£ 500

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
18+ Only. Full terms and conditions apply.
12
Betarno Casino and Sportsbook Betarno Casino and Sportsbook
5 / 5
TOTAL SCORE
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£10 Free Bet + 20 Wager Free Spins

One of the key features that sets Betarno apart from its competitors is its vast selection of sports and events to bet on. From popular sports like football, basketball, and tennis to niche markets like eSports and virtual sports, Betarno covers it all. You'll never run out of options to explore and place your bets on.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
New Players Only. Min £10 qualifying bets, stake not returned. Free bet - one-time stake of £10, min odds 1.5, stake not returned. 1X wager the winnings from the free bet. 20 Wager Free Spins on Book of Dead. Bonus valid 48 hours from receipt. Max conversion: £100. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full terms apply
13
Dazzle Sportsbook Dazzle Sportsbook
5 / 5
TOTAL SCORE
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Bet £20 Get £20 Free Bet

New Dazzle Casino Sportsbook for UK and Ireland players provides plenty of top promotions, live betting, £20 free bet welcome bonus and top notch casino.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
New Players Only. Min £20 qualifying bets, stake not returned. Free bet - one-time stake of £20, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from receipt. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms apply
14
Dragon Bet Review Dragon Bet Review
5 / 5
TOTAL SCORE
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Bet £15 Get a £10 Free Bet

Dragon Bet Review - an innovative online betting platform that offers a comprehensive range of sports including exclusive betting markets on Welsh sports events. Stand out features include best odds guaranted and live streaming.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
New UK customers only, sign up with bet15get10 promo code,18+, min deposit £15, min first bet of £15 on sportsbook market with min odds of 2.00+, bonus expires in 7 days, Full T&C's apply.
15
Fafabet Sign Up Offer Fafabet Sign Up Offer
5 / 5
TOTAL SCORE
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Welcome Bonus Up To £50 Free Bet + £20 Casino Bonus

If you're searching for a top-notch online sports betting experience, look no further than Fafabet. With such attractive promotions, Fafabet is undoubtedly a go-to destination for sports enthusiasts seeking thrilling betting opportunities.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
New customer only, Get a Free Bet up to £50 based on 50% of your first days losses plus £20 Casino Bonus! UK 18+ T&C’s Apply.
16
BETRINO BETRINO
5 / 5
TOTAL SCORE
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Bet £10 Get £10 Free Bet

BETRINO.com is a popular online gambling platform in the UK with quick withdrawal times, a generous sign-up offer, and a wide selection of casino games.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
New Players Only. Min £10 qualifying bets stake not returned. Free bet - one-time stake of £10, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from issue. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms apply.
17
1Bet 1Bet
5 / 5
TOTAL SCORE
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100% up to €100 on 1st Deposits

Sign up to 1Bet and enjoy a tasty instant 100% sports betting bonus of up to 100€ on your first-ever deposit at the sportsbook.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
18+. full terms and conditions apply to the bonuses.
18
VegasLand Sport football VegasLand Sport football
5 / 5
TOTAL SCORE
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Bet £10 Get £10 Free Bet

Is VegasLand Sport worth your time? our complete review has everything you need to know before joining.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
T&Cs apply | 18+ New United Kingdom, Ireland, Norway, Finland, Germany and Canada customers Only | BeGambleAware.org
19
All British Sports Review All British Sports Review
5 / 5
TOTAL SCORE
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100% up to £100 + 10% Cashback on deposit losses

All British Sports comes onto the UK market with an exclusive and unique welcome offer of 10% cashback.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
18+. Welcome bonus for new players only | Maximum bonus is 100% up to £100 | Min. deposit is £20 | No max cash out | Wagering is 35x bonus | Maximum bet with an active bonus is £5 |
Eligibility is restricted for suspected abuse | Cashback is cash with no restrictions | Skrill & Neteller deposits excluded | Cashback applies to deposits where no bonus is included | T&C's apply
20
VegasMobileCasino Sports Review VegasMobileCasino Sports Review
5 / 5
TOTAL SCORE
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Bet £20 Get £30 Free Bet with Promo Code: VMC30

Make your first bet a winning one at Vegasmobilecasino Sports with their deposit and bet £20 for a £30 free bet bonus.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
New Players Only. Min £20 qualifying bets stake not returned. Free bet - one-time stake of £30, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from issue. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms Apply.
21
Betway Free Bet Betway Free Bet
4.8 / 5
TOTAL SCORE
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Free £30 Matched Bet if your 1st Acca loses

Make your first Acca bet at Betway for up to £30 back as a free bet.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
New UK customers only. Min Deposit: £5. Maximum Free Bet: £30. First bet on a Football or Horse Racing multiple with 3+ selections. Overall odds: 3.00 (2/1) or higher. Free Bets available upon settlement of the qualifying bet. Debit card deposits only. This is offer is valid for 7 days from your new account being registered. 18+ BeGambleAware.org Full terms apply.
22
Betzone Review Betzone Review
5 / 5
TOTAL SCORE
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Bet £30 and get £10 in bonuses

BetZone is a new UK betting site for Sports and Casino action and plenty of promotions to keep players happy.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
18+ New UK customers only. Promo code: BONUS10. Min deposit & single bet £30. Evens (2.0) or above. Bet must be placed same day as deposit. £5 Free bet added after qualifying bet settlement, £5 in Free Spins within 48 hrs. Full T&Cs apply.
23
StarSports Bet Review (UK Players) StarSports Bet Review (UK Players)
5 / 5
TOTAL SCORE
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Up to £25 Free Bet + 25 Free Spins

At StarSports you can obtain excellent and exclusive sports betting offers including Best Odds Guaranteed.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
New UK/IE customers only. Sign up and place your first sports bet at odds of Evens (2.0) or greater and if it loses, get a free bet equivalent to 50% of your first bet stake (min £10), to a maximum value of £25, plus 25 free spins on Gold Horsey Winner. Full T&Cs apply. 18+ | BeGambleAware.org
24
Luckland Sports Review Luckland Sports Review
5 / 5
TOTAL SCORE
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Bet £15 Get £10 Free Bet

A new casino and sports betting site for UK players in 2023.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
Max. Free Bet Token amount: £10. Minimum Deposit: £10. Minimum wagering on Sport to activate the Free Bet Token: £15.
25
ZetBet Sport Review ZetBet Sport Review
4.7 / 5
TOTAL SCORE
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Bet £10 Get £10 Free Bet

New UK sports and casino betting site in 2022 offers a free £10 bet and excellent live in play betting platform.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
Applies only to new depositing players. 18+. Minimum deposit for 1st deposit bonus: £10. Welcome Package split over 3 deposits. Minimum deposit for 2nd & 3rd deposit bonus: £20. 35x Wagering requirement applies to match up bonus. 100 spins splits to 20 spins a day for 5 days. Spins credited in specific games. Spins expire after 24 hours. 50x Wagering requirement applies to spins. Terms and Conditions apply.
26
BetGoodwin Review BetGoodwin Review
5 / 5
TOTAL SCORE
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50% Back Up To £25 Free Bet

New betting site for 2022 owned by Goodwin Racing Ltd with excellent money back offers on horse racing worth up to £100 as a free bet refund.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
18+ only Full Terms and conditions apply.
27
Luckster sports Review Luckster sports Review
4.5 / 5
TOTAL SCORE
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Bet £10 Get £10 Free Bet

A new online sports and casino site for 2022.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
18+. Full Terms and conditions apply.
28
Bettarget Review UK Bettarget Review UK
5 / 5
TOTAL SCORE
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Bet £10 Get £15 Free Bet

Join a New betting site for UK players launched in 2021 and get our exclusive £15 free bet.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
18+,New customers only. Min wagering on sport £10. Max one £15 free bet. Qualifying bets must be placed at odds of 1/1 or greater. Paid as bonus token with min 4/5 odds req. Selected payment methods only. Bet expires after 14 days of being credited. Click to see full T&Cs
29
Casumo Bonus review Casumo Bonus review
5 / 5
TOTAL SCORE
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100% bonus up to £25 + 20 Bonus Spins

Join the Casumo Sports and Casino site for a 100% bonus up to £25 + 20 Bonus Spins on Sahara Riches Cash Collect when you make a first deposit.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
'New customers. Opt-in required. 20 Bonus Spins on "Sahara Riches Cash Collect" at 10p per spin and 100% Deposit Bonus up to £25 on first deposit (payment method and play restrictions apply). Min. deposit £10. 30x wagering for Bonus Spins and Deposit Bonus (game weighting applies). Max. £5/spin or £0.50/line. 30 days expiry. Please gamble responsibly • BeGambleAware.org • T&Cs apply'
30
Sportsbetio UK Review Sportsbetio UK Review
5 / 5
TOTAL SCORE
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Enhanced Odds, Up To 20% Acca Boost, Cash Out, Add2Bet, Build a bet, Pulse Bet

Sportsbook and Casino betting site, fully UK Licensed bookie which is recommended for eSports, Live betting and Virtual betting entertainment. Part sponsors of Premier League clubs Arsenal and Southampton.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
18+. Full T&C's apply.
31
Kwiff Review Kwiff Review
5 / 5
TOTAL SCORE
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Bet £10 Get £30 Free Bet

Surprise boosts when you Cash Out your bets are just one of the ways this mobile bookmaker will enhance your gambling journey.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
New customers & 18+ only | Min. deposit of £/€10 | Qualifying real money bet of £/€10 | Min. odds greater than or equal to 1.50 required | Each way bets excluded | Offer credited within 48 hours | Additional T&Cs apply | begambleaware.org
32
Betneptune review 2023 Betneptune review 2023
5 / 5
TOTAL SCORE
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Bet £10 Get £10 Free Bet

Reach for the stars with BetNeptune, one of many new entrants powered by ProgressPlay ltd software and offering a £10 free bet. If Sports Live betting is something you like to bet then this betting site delivers with their excellent inerface and live display.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
New Players Only. Minimum €/$/£ 10 qualifying bets. No cash-outs allowed. Free bet is a one-time stake of €/$/£ 10, minimum odds of 1.5, stake is not returned, maximum Conversion €/$/£ 20, 10X wagering the winnings, valid for 7 Days from issue. Excluded Skrill deposits. Full Terms apply
33
Karamba Sports Review Karamba Sports Review
5 / 5
TOTAL SCORE
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Bet £20 Get £10

Karamba sports review - Enjoy a wide range of betting markets on popular to niche sports. Premier League & Champions League football bets plus horse racing, boxing, tennis, greyhounds and loads more. Features include enhanced odds, free bets, extra places each-way and money back promotions.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
18+, Welcome Bonus: New depositing sport players only. Offer only applies to players who are residents of United Kingdom. Min deposit £10, minimum wagering on sport £20, req qualifying bets at min odds at 1/1, offers valid for 14 days; max one £10 free bet per customer, paid as bonus token with min odds 4/5 req. Selected payment methods. Tournaments run every Friday at 00:00 CET until Thursday 23:59 CET. Tournament Timeout Limit: 35. Stake contribution per bet: £1. Minimum odds: 3/10. Minimum bets in tournament to be eligible for reward: £10. 1st Place Prize: £1000. Prizes granted up to 48h after tournament ends. Free Bet does not contribute towards leaderboard. full T&Cs apply.
34
Sportingindex Free bet Sportingindex Free bet
5 / 5
TOTAL SCORE
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Bet £10 Get £20 In Free Bets

Join the market leader in sports spread betting on all major sports tournaments, leagues and events and now with a fixed odds service.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
New UK and Ireland clients only.
Full terms apply.
Spread betting involves risk.
Losses can exceed deposits.
Always bet responsibly
18+. Begambleaware.org
35
Fanteam Review Fanteam Review
5 / 5
TOTAL SCORE
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Bet £10 Get £10 (+ 2 x £2 Fantasy Tickets)

The biggest daily fantasy site in Europe plus sportsbook with all the regular sports betting markets you'd expect.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
18+ only.Terms and conditions apply, £10 Minimum deposit, New customers only.
36
The Online Casino Sports Review The Online Casino Sports Review
5 / 5
TOTAL SCORE
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Bet £20 Get £30 Free Bet with Promo Code: BETGET

The Online Casino with a new Sports platform and Welcome Bonus Offer of a £30 free bet. It's an established Casino site which has added a Sports section operated by a leading betting platform ProgressPlay Ltd.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
New Players Only. Min £20 qualifying bets stake not returned. Free bet - one-time stake of £30, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from issue. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms apply.
37
Quinnbet Welcome Offer Quinnbet Welcome Offer
5 / 5
TOTAL SCORE
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50% back up to £50 + 50 Free Spins

UK & Irish bookmaker with no rival in Promotions on offer. Live Streaming, In-Play betting and Free Spins.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
Deposit and bet on any sportsbook markets of your choice at odds of evens (2.00) or greater. Get 50% back of your first days losses as a Free Bet up to £50 plus 50 Free Spins. Min. 3 bets required. If your account is up, you'll receive a £5 Free Bet regardless plus 10 Free Spins. Use coupon code "5050" at registration. T&Cs apply | 18+ New UK Customers Only | GambleAware.org | Gamble Responsibly
38
Betfred reviews Betfred reviews
5 / 5
TOTAL SCORE
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Betfred Bet £10 Get £50 in Free Bets use Promo Code: BETFRED50

Top rated UK online betting site since 1967.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
New customers only. Register with BETFRED50. Deposit £10+ via Debit Card and place first bet £10+ at Evens (2.0)+ on Sports within 7 days to get 3 x £10 in Sports Free Bets & 2 x £10 in Acca Free Bets within 10 hours of settlement. 7-day expiry. Eligibility & payment exclusions apply. T&Cs apply.
39
10bet Review 10bet Review
5 / 5
TOTAL SCORE
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100% deposit Bonus up to £50

UK bookmaker since 2003 with excellent live betting and promotions, fully licensed by the gambling authorities of the UK, Ireland, Sweden and Malta.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
New bettors; Code SPORT; Wager deposit & bonus 8x; Max qualifying bet stake=initial bonus; Valid 60 days; Min odds, bet and payment method exclusions apply; T&C apply; 18+
40
Spreadex Review Spreadex Review
5 / 5
TOTAL SCORE
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Up To £40 in Bonuses

Financial, sports, spread and fixed odds betting with casino action all from one account.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
Spread betting losses can exceed deposit. 18+ begambleaware.org
41
Tonybet Bonus Tonybet Bonus
4.7 / 5
TOTAL SCORE
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100% Up to £50 Deposit Bonus

Weekly Cashback on Sports betting and Live betting platform are two standouts from a well established, since 2009, betting site for UK punters.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
18+ Full T&C's apply.
42
Boylesports UK Free Bet Boylesports UK Free Bet
5 / 5
TOTAL SCORE
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Boylesports Bet £10 Get £20 in Free Bets

Bet £10 Get £20 IN FREE BETS + Money back as a free bet if 2nd to SP favourite. The biggest Independent Irish online bookmaker with a long standing reputation from 1982. All sports, Casino, Poker, Lotto and Live betting/Streaming.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
New UK customers (Excluding NI) only. Mobile exclusive. Min Deposit £10. Min stake £10. Min odds Evs. Free bet applied on 1st settlement of any qualifying bet. 30 days to qualify. Free bets expire in 7 days. Cashed out/Free Bets won’t apply. Account & Payment method restrictions apply. 1 Free Bet offer per customer, household & IP Address only. 18+. T&Cs apply.
43
Betiton review Betiton review
4.9 / 5
TOTAL SCORE
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Bet £15 Get £10 Free Bet

New UK online bookmaker founded in 2020.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
New customers only. Max one £10 free bet. Qualifying bets must be placed at odds of 1/1 or greater. Paid as Bonus Token with min odds of 4/5 required. Skrill, Neteller and Paypal not elegible. T&C's apply 18+ only.
44
Hollywoodbets Reviews Hollywoodbets Reviews
5 / 5
TOTAL SCORE
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Up To £10 Free Bet Back if your First bet loses.

New betting site to the UK but established since 1999.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
New players only. Card deposit of £10+ required. Stake £10+ on your 1st bet at min odds of 1.5 (1/2) within 3 days of registering & get a £10 free bet if your bet loses. Free bet valid on multiples with 3+ legs & min cumulative odds of 3.0 (2/1). Min odds of 1.4 (2/5) per leg required. Free bet must be used within 3 days of it being credited. Promo period: 01/03/2023 – 30/06/2024.
45
Netbet Review Netbet Review
5 / 5
TOTAL SCORE
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Bet £5 on a Bet Builder and get a £10 Free Bet

Sports and Casino site with 20 years in the gambling business.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
min odds 3/1 (4.00) / min 3 selections / free bet valid 7 days / T&C apply / 18+ / Begambleaware.org
46
Mr Play Sports Betting Mr Play Sports Betting
5 / 5
TOTAL SCORE
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Bet £10 Get £10 Free Bet

Good all round new to the UK, bookmaker founded in 2017. You can enjoy sports and casino action, in play betting, good banking choices meaning faster transactions, live casino and much more.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
18+, Mr. Play Welcome Bonus: New Players only, 1st Deposit, Minimum Deposit of £10, Maximum of £10 free bet. Valid for 14 days, bets must be placed at odds of 1/1 or greater and be settled within 14 days of placement. System bets not eligible. Full T&C's apply.
47
Mobile Wins Free bet offer Mobile Wins Free bet offer
5 / 5
TOTAL SCORE
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£30 Free Bet

UK Mobile online bookmaker choice for Football, Sports and Casino and optimum Live betting experience.

PlayPlay
#AD 18+ Terms & conditions apply. Begambleaware.org
18+ New Players Only. Full Terms apply.

All the bookmakers listed on this page have been updated to reflect the latest bonuses for 2024.

Every bookmaker listed on this page is currently licensed by the UK Gambling Commission – meaning a safe and regulated haven for placing your bets online.

You will find new UK betting sites and gambling sites focusing on football and horse racing.

Over £900 in free bets and bonuses are available to new customers when you sign up and deposit today at the UK bookmakers we have recommended.

So all you need to do is sign up at the UK betting sites, qualify for the bonus bets on offer, and start playing with the bet credits today.

New Bookmakers

See our list of newly added online bookies that make the grade. These new betting sites offer sports betting, a good sign-up bonus, and competitive odds worth checking out.

The new bookmakers online reflect the newest top 10 UK betting sites added to our list throughout 2023. Discover more about the features of each new betting site below in our in-depth reviews.

You can also add your ratings and comments if you want to leave feedback from using the sites.

Betting SiteRatingUK Licence No.Welcome Offer
DragonBet (5)50122£10
Dazzle Casino Sportsbook (5)39335£20
Betarno (5)39335£10 Free Bet + 20 Wager Free Spins
Fafabet (5)57385£50
BetZone (5)50122£60
Star Sports (5)9177Money Back
BetGoodwin (5)2927£25
Vegasland Sport (5)39483£10
All British Sports (4)3875810% Cashback
BetNeptune (4)39335£10
LuckLand Sports (4)39483£10
Rhino.bet (5)50122£20
ZetBet (5)39483£10
Luckster (5)39483£10

Irish Bookies

Irish Online Bookmakers

Ireland is the home of top-quality horse racing, so it's no surprise to learn that some of the biggest names in sports betting sites have come from Ireland.

Popular betting sites from the high street throughout Ireland and the UK have built a strong presence online.

Look at our page, where we have listed the best Irish betting sites for you to sign up for.

Horse Racing Bookmakers

Horse Racing betting sites

These bookmakers feature more horse racing promotions and features than the average betting site. As such, they are best placed to serve racing bettors.

For example, if you want to place Placepot bets, Lucky 15, 31, or 63 bets, or if you are looking for Best Odds Guaranteed on your horse racing bets.

All these horse racing betting sites will accommodate you in all or some of those features mentioned.

Football Bookmakers

Okay, so with football betting being the most popular sport, surely every bookmaker will be able to satisfy punters' needs!

This is true to an extent, but some UK bookmakers take the lead in what football betting markets they offer.

We are talking about better odds and choices in football betting markets. Plus, the ability to be on football leagues from around the world.

Some bookmakers have that edge regarding what they can offer punters who bet solely on the “beautiful game.”

Bookmakers With Cash Out

The Cash Out feature has taken grip these past couple of years, with more and more bookmakers offering players a chance to bank winnings early.

Cash Out, and now Partial Cash Out, can be utilised in play by diverting some or all of your active winnings during the game run.

This puts the punter in control of their potential winnings – and avoids any last-minute disasters which could scupper a chance of a payout on a winning bet.

These online bookies offer the Cash Out and, in some cases, the Partial Cash Out feature.

Bookmakers with Live Streaming

What better way to enjoy the run of your bet than watching it at online UK bookmakers with live streaming?

Not all UK bookmakers will offer this option, so check out our list below of UK bookmakers that let you watch your horse race once you have a funded account and/or bet a minimum of 50p to £1 on the race.

A football, darts, tennis, or any other listed match requires a funded account to watch the live stream or a settled bet in the previous 24 hours.

You should undoubtedly check out these the most notable UK bookmakers with live streaming.

Online Bookmakers Guide – What You Need to Know

Betting at UK bookmakers is one of the favourite pastimes in the UK.

It has a long-standing tradition and is combined with liberal legislation. Unsurprisingly, millions of people wager millions of pounds online and through the thousands of betting shops nationwide.

While in the past, you were required to go to a racetrack to be able to place a wager, and later you had to at least walk to the high street or wherever the nearest betting shop was located.

You can place wagers online on your computer, smartphone, or tablet.

The popularity of Online Betting

When the advancements in the computer industry and the widespread use of the internet enabled the emergence of a phenomenon called ‘online betting,’ betting operators were quick to realise that online betting is the future.

Many who weren’t previously in the betting industry saw the potential.

Online betting allows bookmakers to operate with lower costs. It enables punters to have a hassle-free betting experience without running to the betting shop to place a bet before kick-off.

And speaking of ‘kick-off,’ the introduction of live betting (betting on events that have already started) made betting even more exciting and encourage people to wager even more.

Then the cash-out option was introduced by bookmakers, which allowed punters to settle bets and get paid even before all selections had concluded.

UK bookmakers online today often offer punters the ability to watch events live via streaming without any extra fees, as long as they have a positive account balance.

More Choices, More Headaches

While it is clear that technology has made things a lot easier for punters, it is also true that sometimes punters find the scope of choices at their disposal a bit overwhelming.

Let’s start with the most obvious one. Every punter who wants to bet at online bookmakers has to choose a betting site.

There is another reason why online betting is better and more convenient than traditional betting.

Namely, you can register and open an account at more than one of the bookmakers online.

Then, when you’re about to place a bet, you can check which of the operators offers better odds and better conditions (whether they offer features like the Betfred cash-out or whether the bet counts towards a specific promotion.

But, even if you decide to register with more than one betting site, you still can’t register with all of them, and you’ll need to select a few or several gambling sites.

That might be more difficult than it seems, as every one of the sports betting sites claims to be the best, and sometimes punters are slightly confused and unsure which sites can be trusted.

Licensing and Regulation Are Vital

First, every site has to be licensed and regulated; without that, you shouldn’t even consider it.

Most high-profile websites have that covered, but often punters are drawn to unlicensed sites that might offer better odds, faster payments, lucrative bonuses, etc.

It is all well while you’re losing or winning small amounts of money, but the problems usually start when you’re about to make your first withdrawal, especially if the amount in question is not small.

It is usually then that punters realise that the terms and conditions, which nobody usually reads, are either too vague or even blatantly unfair.

Unfortunately, by that point, it is too late.

If the site is not licensed, it means that there’s no authority, no UK Gambling Commission to protect your rights as a customer, and you may never receive your hard earned, or receive just a fraction, or have to wait for months until you get what’s rightfully yours.

Safety First

Always be wise and cautious when it comes to choosing from online bookmakers.

So, even if the betting site doesn’t want to scam you. It operates legally, with full respect for its customers, and it abides by ethical standards; the fact that it is not licensed or certified means that you can’t be sure that it offers the necessary level of protection and safety.

Betting via online bookmakers is a sensitive matter. Firstly, betting online requires making payments, which means that at one point, you will be required to submit financial and personal data, which can then be abused.

Even if the website treats your information with the required degree of caution and doesn’t allow access to sensitive information by third parties, it doesn’t mean your information will be protected.

Suppose a betting operator doesn’t apply the necessary security standards to protect your personal and financial data. In that case, third parties might ‘hack’ the website to obtain and misuse your information.

Suppose the bookmakers online are verified and reliable. That guarantees that they employ the required security standards and that the customers can rest assured they won’t be victims of online fraud.

Bookmakers Sign Up Offers

However, it is not just the licensing and certification that matters.

Many websites are licensed, but the online bookmakers' sign-up offers may not be at a level that a punter should expect.

Some sites offer only a few sports, competitions, or a limited range of markets.

Other sites offer odds that are too low and not favourable for punters.

In contrast, some UK bookmakers online may have restrictive banking policies, like charging fees on deposits and/or withdrawals, long waiting periods, deposit and withdrawal limits that aren’t flexible, and so on.

Suppose you are a punter who is primarily focused on football. In that case, it will be vital to you whether the operator has a good football betting offer, covers the leagues and competitions you’d like to bet on, and so on.

Similarly, if you’re more into horse race betting, you’d prefer a website that offers more regarding horse racing than most of its competitors.

If you plan on betting on a range of sports, you will be looking for an online sports betting site with an excellent overall betting offer.

Bookmakers with Free Bets and Why They Matter

Another crucial aspect of choosing from online bookmakers is the bonuses and promotions they offer.

Most online betting sites choose to offer bonuses.

  • Bookmaker free bets are the most successful tool for attracting new customers.
  • Most bonus offers are mainly aimed at new customers.
  • Bonuses aren’t just a marketing trick; punters can benefit from bonus offers.

To protect themselves, since there are punters who try to abuse the bonus offers, online sports betting sites set the terms and conditions under which the bonus offers are awarded.

These terms and conditions include:

  • Whether the bonus is only available to new customers.
  • Or if punters with existing bookmaker accounts can still claim free bets.
  • The time frame when the bonus can be claimed and used.
  • Whether there are any wagering/rollover requirements the specific conditions under which they should be met, and other details regarding the offer.

Compare the Online Bookmakers' Free Bets

One of the key criteria for comparing two bonus offers and deciding which one is more favourable is the online bookmaker's bonus amount.

The bonus amount isn’t the only thing that should be considered, but it is one of the essential elements of a bonus offer.

The more generous the bookmakers online are with the bonus amount, the more money you will have as a punter to wager, and that means more bets, which equals increased chances of winning.

Even if the bonus requires you to deposit and wager your own money before you can claim it, it is still quite neat to know that you will have the chance to win money without risking any of your own money.

We Did Our Homework and Made it Easier for You.

We understand that choosing one or even a few betting sites with so many available can be tricky and time-consuming.

Why waste time analyzing betting sites when you can analyze teams, leagues, jockeys, and other relevant betting statistics that can help you improve your chances and make smart bets?

That is precisely why we decided to help you and compiled a list of the best betting sites.

All of the online bookmakers on the list offer solid odds, cover a lot of sports and betting markets, allow mobile through mobile devices and live betting, and offer excellent bonuses for new customers.

All betting sites on this page offer at least £10 or up to £100 as a new customer bonus.

Sometimes, the bookmaker sites will roll out even more than £100 as an incentive welcome bonus.

How do online betting sites verify your age?

The betting site will verify your age by asking for proof of ID showing your birth date – for example, a photocopy or scan of your driver's license or passport, which both show your birth date.

Email the evidence above to the customer contact email on the gambling website. This will be found on the Contact Page, generally displayed at the website's footer.

The bookmakers need to verify your age for the following reasons:

  • Make sure you are 18 or older.
  • To check whether you have self-excluded yourself from online gambling.
  • Confirm your identity is correct.

How do the Bookies pay out?

When you open a new betting account at a bookmaker, you must make a first deposit of real money to place a real bet.

The banking method of funding your account for the first time will determine how you receive your winnings.

When requesting a payout, choose wisely if you don't want to wait long.

The following payment method is FASTEST for payouts.

E-Wallets:

  • PayPal, Neteller, Moneybookers Skrill: Instant to 3 – 4 days
  • Money Transfers: 1 – 3 days
  • Bank Wires: 1 – 10 days
  • Debit Cards: 2 – 5 days
  • Paper Checks: 2 weeks

If you lean towards higher amounts of bets and want to ensure you won't get banned for winning, reading our article on which betting sites don’t ban winners may be helpful.

The bookmakers mentioned in the article allow higher stakes.

Finally, we rate the betting sites by how reputable they are.

Extensive online research and personal knowledge of using and placing bets with the gambling sites listed means we know they can offer solid competitive odds for football betting and horse racing.

The free bets the bookies offer allow punters to try the sites out and find out which best suits their gameplay.

Enjoy your betting experience with the bookmakers listed and profit wisely.