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The rise of the internet had a negative effect on newspaper circulation. However where one door closes another opens. So the owners of The Sun newspaper, decided to expand into another industry and Sun Bets was established. The online bookmaker was established in 2016. It was a cooperation with the Australian company Tabcorp which has been in the online betting and gaming industry for years.
The Sun is the largest newspaper in the UK. It has been in circulation for more than 50 years. In 2017 its daily readership is about 6 million. Printed newspapers are in decline, as more people read their news online, but there are still more than 1.5 million people all over Britain who buy the paper on a daily basis. The Sun also has local Scottish, Irish and Northern Irish editions.
Choose from Sports, Casino, Vegas, Live Casino, Bingo
Sun Bets is not just a bookmaker, there’s also a Sun Casino, a Sun Vegas casino, and live casino games. all these sites are included in the offer. Moreover, Sun Bets also operates a bingo site under the name Sun Bingo.
Sun Bets Layout and Interface
Graphically, the website resembles the actual newspaper a lot. The same font is used and the distinctive ‘Sun’ logo makes it clear that you’re at a website that is affiliated with The Sun. When it comes to the layout and the way the website is organised, it has to be said that it is quite easy to navigate throughout you’ll get the gist pretty quickly.
On the main page, at the top, you will notice a menu that features all sports, as well as other categories that are available for betting. You can select a particular sport and see only the events of that category which are available for betting. On the main page you will be shown the most popular events that are available for betting and take place on that day.
Sun Bet is licenced and regulated by the UK Gambling Commission. This means that the company is allowed to offer its services in the UK. Tabcorp UK Limited is the company which operates Sun Bets. It is also licenced by the relevant authorities of Ireland. Sun Bets is only available to customers who access the website from the UK and Ireland. Sun Bets cooperates with GamCare and other relevant organisations.
Watch the Sun Bets Advert from YouTube
Sun Bets is a UK bookmaker and as it exclusively accepts British and Irish punters. The betting offer is well adjusted to suit punters from those regions. The most popular sports like football, tennis, cricket, rugby and horse racing are prominently displayed. As you would expect the full list contains many other sports, there are over 20 betting categories. Sports like golf, volleyball and snooker are offered, and you are not limited to sports, you can also bet on politics. You may bet on future elections, on who will be the next leader of a particular party, who will be the next president of the US and many other options, depending on current political affairs.
Football and horse racing are the most popular sports for punters. As you can imagine the most popular football matches and the most renowned races attract hundreds of millions of viewers. It is hardly surprising that a lot of punters place wagers on these events.
If you select football you will see all featured events, i.e. all upcoming matches. Football is the most popular sport in the world, it is played literally everywhere, so, there’ll be at least a few available matches on any given day. You can also choose to browse the games by competition, or by country, if you’re looking for something a bit more specific. If you click on ‘Coupons’ you will be able to customise your search by selecting different options. You can see upcoming matches, future ones, of specific leagues or regions, and you can even choose the bet types that you’d like to place.
Markets and Selections
The number of markets that are available for each individual match may vary. This is depending on how popular the match in question is. For more important matches you can expect to see over 150 markets, which means that practically everything is covered. But even for lower league matches, or even amateur leagues and friendlies there will be at least a few dozens markets.
Match result, both teams to score and over/under 2.5 goals are the most popular markets. The majority of bets are placed on them. However they are by no means the only available betting markets. You can also bet on which player is going to score the first goal. Or place a bet on or whether a particular player will score a goal at all. Furthermore, you also have the option of betting on the total number of corners or cards for either of the teams, or in total.
Under ‘Time’ you will find an interesting range of markets. At what point in the match will the first goal be scored. When will each of the teams score their first goal. What will the result be after 15 or 30 minutes of play, are only some of the available betting markets. Handicap betting is also available.
Handicap betting is a special type of betting. It applies when one of the teams is given a virtual advantage. For the sake of the bet it is considered that the starting result is not 0:0 as it always is. Rather that one of the teams is already in the lead. Asian handicap, where the advantage is not a full number, so that the opportunity for the game to end in a draw is also offered.
Adding a selection to a bet slip is very easy. You just need to click on the odds for that selection. You can add multiple selections to your bet slip. Then you will be able to choose if you wish to place a wager on all of them (multiple). Or place a single bet on some or all selections individually. A single bet, as the name suggests, covers just one selection. It will win as long as that selection wins.
A bet of multiple selections can be a double, treble, or accumulator (acca) when there are more selections. All selections need to win for the bet to be winning. If one or more selections lose, then the whole bet is lost. But there are also system, or combination bets. These bets consist of more individual bets and there are more than two options (win and lose). With each added selection, the number of possible combination bets is increased. The amount that you’re going to win depends on the number of chosen selections that will win.
The Sun Bets
Sun Bets features a special betting category named “In the Sun”. This includes betting options that are published in the Sun newspaper. These are special bets which aren’t part of the normal offer. They are very specific. You can’t find this bets elsewhere. For example, prior to the beginning of the Premier League, there might be a bet on whether any player will manage to score at least 30 goals in the upcoming season. There are also treble or 4-fold acca bets of a specific set of teams that are going to get relegated from the Premier League and teams that are going to win the Premier, Championship, League 1 and League 2, respectively.
The Sun also runs a site called Sun Favourite, where pundits and betting experts give punters free advice. It applies to multiple football matches and horse races. You can read short, but valuable reviews of the match in question. Towards the end there are few betting tips, including the most valuable bet according to the author, as well as few alternatives.
Sun Bets App
With Sun Bets, you will be able to bet from anywhere, as long as you have your phone with you and a stable internet connection. With Sun Bets mobile apps, betting from your smartphone or tablet is even easier. The native betting app allows a smoother and more user-friendly betting experience. You can download the iOS app directly from the App Store. The Android app can be downloaded from a link featured on the website.
Once you install the appropriate app, you can just click on the icon to open it. You will not need to register a separate mobile account. You can use the same log in details, and all options will be available to you.
When people watch sports together, they usually discuss what will happen next and interlocutors usually try to predict what will happen next during the match and what will be the outcome, regardless if they’re watching from the pub or are at the stadium. Sun Bets gives you an opportunity to bet on matches that are already underway. In-Play betting is available on a large number of events across a range of sports.
Sometimes when you place a bet, you may be too eager to wait for the final match or matches to finish. Or you may be worried that things will not end well. Even if the current results are in your favour. With the cash out option you can eliminate those problems. You can claim a certain win amount, even before all matches are finished. The markets and matches on which cash out is offered are marked with a ‘C’ sign. This is so that you’ll know even before you place a bet whether cash out will be available.
The cash out prize (odds) may change quickly. This is depending on what is going on at the match/matches that are included in the bet slip. You’ll need to be able to react in a timely manner if you wish to request cash back.
Sun Bets New Customer Offer
New customers at Sun Bet can claim a special Welcome Bonus. As soon as you register a new account with Sun Bets and place your first bet of at least £5, you become eligible to receive the £10 Free Bet bonus. In order to qualify, your bet will have to be at odds of 1.5 (1/2) and there are not limitations in terms of the market, you can place your bet on any market, but you mustn’t cash it out if you wish to qualify.
Once you receive your free bet, you will have to use it within 30 days, and you can wager a permed accumulator bet with the bonus amount. If your bonus bet wins, you will not receive the original stake, only the winnings.
Those who wish to bet on horse races, can claim a special £/€5 free bet every time you back a winner with an SP of 5/1 or bigger. This offer applies to selected horse racing meetings on the day. The free bet applies to your first qualifying cash bet on each race of £/€10 or bigger.
Check the Sun Bets website for the daily horse racing meetings that qualify:
At time of writing the horse racing offer applied to these horse racing meetings.
- 13th May – Leopardstown
- 14th May – Windsor
- 15th May – Beverley
Sun Bets Promo Code
If you want to be able to claim the free bet bonus, you will need to use the special Sun Bets promo code G10. The code can be typed in the specific field on the registration form which has to be submitted if you wish to register. If you don’t type in the bonus code, you will not be able to claim the bonus.
In addition to the Welcome Bonus, Sun Bets also offers special prize boosts. The prize boosts are popular betting selections that are offered at odds higher the regular ones, which means that customers are able to win more with less. It might not sound as appealing as a large sum of money, but actually many punters prefer prize boost bonuses as they are the most straightforward ones, there are no hidden catches. You just bet and if you win, you win more money that you would’ve won otherwise.
Football and horseracing are the only sports where you can get a pay-out of up to £500,000. For all other sports the maximum pay-out limits are much lower. However, not all football bets can earn you up to half a million. It depends on the selected market(s) and the specific league/competition in question.
Match betting, correct score and goal scorer market bets on the top 4 English leagues, on the FA Cup and the League Cup (from 1st round onwards), FIFA matches and other top European national leagues fall in the £500,000 category, then other markets on matches of those competitions, as well as bets on Conference divisions and lower European leagues carry a maximum pay-out of £250,000. The lowest maximum pay-out for football matches and is £10,000.
The minimum amount that you can deposit at Sun Bets is £5. You are free to set your own daily, weekly or monthly betting limit, if you wish to limit the amount of money that you might lose. Otherwise, the limits depend on the payment method that you choose. Most punters use their credit or debit card (Visa or MasterCard) to deposit funds in their betting account.
It should be noted that corporate cards, as well as prepaid cards are not accepted, but it doesn’t matter whether your card is a credit or a debit card. You may only use your personal card. The deposits are processed instantly and you may only withdraw to the same card you have used for a deposit. You have an option of changing your card, but you may only register one card at a time.
Sun Bets only accepts pounds sterling and euro, and if you’re from the UK, you will only be able to make deposits and withdrawals in pounds. Before you are allowed to make a withdrawal, your identity will have to be verified, due to anti-money laundering regulations. If you fail to confirm your identity, your account will be temporarily suspended. The account that you use to deposit to your betting account has to be in your name, i.e. the betting account and the deposit account have to be in the same name.
Sun Bets features a ‘Help Centre’ where answers to the most frequently asked questions are provided. You can browse the questions and the answers to those questions by specific category, or you can type in a question in the search bar and see if an answer to that one, or a similar question exists.
If you have a more specific question and you can’t find the exact information that you’re looking for, you are free to contact customer support. Customer support can be reached over the phone, via email and via live chat. The live chat and the email support is available at any time, 24/7, whereas the phone lines are open every day from 7am until 11pm.
The Sun Bets bookmaker comes with a big reputation to uphold and is endorsed by the betting giant from Australia, Tabcorp. As such punters should have no worries on the security of safety of betting at Sun Bets. The range of betting markets is plentiful and should satisfy all types of punters. There is a strong emphasis on football betting as you would expect and horse racing which mirrors The Sun papers own coverage. As such we can safely say that Sun Bets is a welcome addition to the new UK betting sites section of online bookmakers. If only to make the current leading bookmakers become more competitive and transparent it has to be a good thing. The free bet on offer, £10 for sports offers an extra sweetener when you sign up.