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New Betting Sites UK Guide – Find the Newest online Bookmakers Here

1
Betzino Review Betzino Review
5 / 5
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First Deposit Bonus 100% bonus, up to €250

Why settle for mediocre when you can have exceptional? Betzino Sportsbook is setting new standards in the online betting industry. With its wide range of sports, competitive odds, thrilling live betting, and top-notch security, you’ll wonder why you didn't discover this gem sooner. So what are you waiting for? Dive into the world of Betzino Sportsbook today and grab the 100% first deposit bonus with a minimum £20.

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#AD 18+ Terms & conditions apply. Begambleaware.org
18+ only. The player needs to choose which offer they want when making their qualified deposit.
Bet slips need to have odds equal or grater than 2.0 to count towards the wagering conditions.
The bonus amount has a x6 wagering requirement on sportsbook before they are turned into real money. Playing slots or live casino will contribute 2% of the stakes compared to sportsbook.
A minimum deposit of €20 applies in order to receive any part of this welcome offer.
The welcome bonus is valid for 14 days. During this time, you must meet the wagering requirements; otherwise, the bonus and associated winnings will vanish into the meanders of Betzino.
Real money will be used before bonus money.
The Casino reserves the right to modify, cancel or refuse any promotion at its sole discretion.
The general Bonus Terms & Conditions apply.
2
Velobet Bonus Code Review Velobet Bonus Code Review
5 / 5
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150% Sports Bonus up to £1,000

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#AD 18+ Terms & conditions apply. Begambleaware.org
18+ only. Full Terms Apply.
3
JeffBet Sign Up Offer Review JeffBet Sign Up Offer Review
5 / 5
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Bet £10 Get £30 Free Bet

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#AD 18+ Terms & conditions apply. Begambleaware.org
18+, UK only. New Players Only. Free bet - one-time stake of £30, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from receipt. Limited to 1 sport & 5 casino brand/s within the network. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits.Full Terms Apply
4
BlueFox Sports BlueFox Sports
5 / 5
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Bet £20 Get £30 Free Bet

BlueFox sports and casino is a new UK betting site with a tasty £30 free bet and rewards programme. Enjoy live betting, cash backs and free bets on Monday's.

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#AD 18+ Terms & conditions apply. Begambleaware.org
18+, UK only. New Players Only. Free bet - one-time stake of £30, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from receipt. Limited to 1 sport & 5 casino brand/s within the network. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms Apply.
5
The Pools Betting Site Welcome Offer Review The Pools Betting Site Welcome Offer Review
5 / 5
TOTAL SCORE
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Get £10 to use on Accas when you place 2x £10 Accas Monday to Sunday

The Pools Sportsbook Welcome Offer - The Weekly Acca Offer is available to new and existing customers. Get £10 to use on Accas when you place 2x £10 Accas Monday to Sunday.

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#AD 18+ Terms & conditions apply. Begambleaware.org
18+, UK only. Place a minimum 2x £10 pre-match 4 leg acca cash bet where odds accumulate to 3.0 (2/1) or more and get a £10 bonus funds to use on multiples (3 or more selection, min odds per selection 1.5 (1/2)). Cashed Out, Asian Handicaps, Draw no Bet wagers or bets with void legs do not qualify for this promotion. Free Bet credited every Monday by 12pm. Maximum 1 free bet per customer per week available from this promotion. Full T&C's apply.
6
Fun Casino Fun Casino
5 / 5
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Fun Casino and Sportsbook - Bore Draw Money Back and 50% Acca Boost on Football Multi-Bets

Fun Casino offers a top notch casino and sportsbook so you can place bets on sports as well as playing great games at the casino. There's plenty of appealing sports betting features at Fun Casino including: BetBuilder, Bore Draw money Back, Early Payouts on sports events, if your team goes up by a specific number of goals during the game.

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#AD 18+ Terms & conditions apply. Begambleaware.org
Welcome bonus for a new players only | Maximum bonus is 100% up to $/€/£ 123 | Min deposit is $/€/£ 10 | No max cash out | Wagering is 50x bonus | Maximum bet while playing with a bonus is $/€/£ 5 |
Eligibility is restricted for a suspected abuse | Skrill and Neteller deposits excluded |
7
Gentleman Jim Gentleman Jim
4.9 / 5
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Gentleman Jim - New UK Licensed Betting Site

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#AD 18+ Terms & conditions apply. Begambleaware.org
18+ Only. Full terms and conditions apply.
8
Betarno Casino and Sportsbook Betarno Casino and Sportsbook
5 / 5
TOTAL SCORE
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£10 Free Bet + 20 Wager Free Spins

One of the key features that sets Betarno apart from its competitors is its vast selection of sports and events to bet on. From popular sports like football, basketball, and tennis to niche markets like eSports and virtual sports, Betarno covers it all. You'll never run out of options to explore and place your bets on.

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#AD 18+ Terms & conditions apply. Begambleaware.org
New Players Only. Min £10 qualifying bets, stake not returned. Free bet - one-time stake of £10, min odds 1.5, stake not returned. 1X wager the winnings from the free bet. 20 Wager Free Spins on Book of Dead. Bonus valid 48 hours from receipt. Max conversion: £100. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full terms apply
9
Dazzle Sportsbook Dazzle Sportsbook
5 / 5
TOTAL SCORE
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Bet £20 Get £20 Free Bet

New Dazzle Casino Sportsbook for UK and Ireland players provides plenty of top promotions, live betting, £20 free bet welcome bonus and top notch casino.

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#AD 18+ Terms & conditions apply. Begambleaware.org
New Players Only. Min £20 qualifying bets, stake not returned. Free bet - one-time stake of £20, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from receipt. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms apply
10
Dragon Bet Review Dragon Bet Review
5 / 5
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Bet £15 Get a £10 Free Bet

Dragon Bet Review - an innovative online betting platform that offers a comprehensive range of sports including exclusive betting markets on Welsh sports events. Stand out features include best odds guaranted and live streaming.

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#AD 18+ Terms & conditions apply. Begambleaware.org
New UK customers only, sign up with bet15get10 promo code,18+, min deposit £15, min first bet of £15 on sportsbook market with min odds of 2.00+, bonus expires in 7 days, Full T&C's apply.
11
Fafabet Sign Up Offer Fafabet Sign Up Offer
5 / 5
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Welcome Bonus Up To £50 Free Bet + £20 Casino Bonus

If you're searching for a top-notch online sports betting experience, look no further than Fafabet. With such attractive promotions, Fafabet is undoubtedly a go-to destination for sports enthusiasts seeking thrilling betting opportunities.

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#AD 18+ Terms & conditions apply. Begambleaware.org
New customer only, Get a Free Bet up to £50 based on 50% of your first days losses plus £20 Casino Bonus! UK 18+ T&C’s Apply.
12
BETRINO BETRINO
5 / 5
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Bet £10 Get £10 Free Bet

BETRINO.com is a popular online gambling platform in the UK with quick withdrawal times, a generous sign-up offer, and a wide selection of casino games.

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#AD 18+ Terms & conditions apply. Begambleaware.org
New Players Only. Min £10 qualifying bets stake not returned. Free bet - one-time stake of £10, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from issue. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms apply.
13
VegasLand Sport football VegasLand Sport football
5 / 5
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Bet £10 Get £10 Free Bet

Is VegasLand Sport worth your time? our complete review has everything you need to know before joining.

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#AD 18+ Terms & conditions apply. Begambleaware.org
T&Cs apply | 18+ New United Kingdom, Ireland, Norway, Finland, Germany and Canada customers Only | BeGambleAware.org
14
All British Sports Review All British Sports Review
5 / 5
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100% up to £100 + 10% Cashback on deposit losses

All British Sports comes onto the UK market with an exclusive and unique welcome offer of 10% cashback.

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#AD 18+ Terms & conditions apply. Begambleaware.org
18+. Welcome bonus for new players only | Maximum bonus is 100% up to £100 | Min. deposit is £20 | No max cash out | Wagering is 35x bonus | Maximum bet with an active bonus is £5 |
Eligibility is restricted for suspected abuse | Cashback is cash with no restrictions | Skrill & Neteller deposits excluded | Cashback applies to deposits where no bonus is included | T&C's apply
15
VegasMobileCasino Sports Review VegasMobileCasino Sports Review
5 / 5
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Bet £20 Get £30 Free Bet with Promo Code: VMC30

Make your first bet a winning one at Vegasmobilecasino Sports with their deposit and bet £20 for a £30 free bet bonus.

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#AD 18+ Terms & conditions apply. Begambleaware.org
New Players Only. Min £20 qualifying bets stake not returned. Free bet - one-time stake of £30, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from issue. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms Apply.
16
Betzone Review Betzone Review
5 / 5
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Bet £30 and get £10 in bonuses

BetZone is a new UK betting site for Sports and Casino action and plenty of promotions to keep players happy.

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#AD 18+ Terms & conditions apply. Begambleaware.org
18+ New UK customers only. Promo code: BONUS10. Min deposit & single bet £30. Evens (2.0) or above. Bet must be placed same day as deposit. £5 Free bet added after qualifying bet settlement, £5 in Free Spins within 48 hrs. Full T&Cs apply.
17
StarSports Bet Review (UK Players) StarSports Bet Review (UK Players)
5 / 5
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Up to £25 Free Bet + 25 Free Spins

At StarSports you can obtain excellent and exclusive sports betting offers including Best Odds Guaranteed.

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#AD 18+ Terms & conditions apply. Begambleaware.org
New UK/IE customers only. Sign up and place your first sports bet at odds of Evens (2.0) or greater and if it loses, get a free bet equivalent to 50% of your first bet stake (min £10), to a maximum value of £25, plus 25 free spins on Gold Horsey Winner. Full T&Cs apply. 18+ | BeGambleAware.org
18
Luckland Sports Review Luckland Sports Review
5 / 5
TOTAL SCORE
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Bet £15 Get £10 Free Bet

A new casino and sports betting site for UK players in 2023.

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#AD 18+ Terms & conditions apply. Begambleaware.org
Max. Free Bet Token amount: £10. Minimum Deposit: £10. Minimum wagering on Sport to activate the Free Bet Token: £15.
19
ZetBet Sport Review ZetBet Sport Review
4.7 / 5
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Bet £10 Get £10 Free Bet

New UK sports and casino betting site in 2022 offers a free £10 bet and excellent live in play betting platform.

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#AD 18+ Terms & conditions apply. Begambleaware.org
Applies only to new depositing players. 18+. Minimum deposit for 1st deposit bonus: £10. Welcome Package split over 3 deposits. Minimum deposit for 2nd & 3rd deposit bonus: £20. 35x Wagering requirement applies to match up bonus. 100 spins splits to 20 spins a day for 5 days. Spins credited in specific games. Spins expire after 24 hours. 50x Wagering requirement applies to spins. Terms and Conditions apply.
20
BetGoodwin Review BetGoodwin Review
5 / 5
TOTAL SCORE
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50% Back Up To £25 Free Bet

New betting site for 2022 owned by Goodwin Racing Ltd with excellent money back offers on horse racing worth up to £100 as a free bet refund.

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#AD 18+ Terms & conditions apply. Begambleaware.org
18+ only Full Terms and conditions apply.
21
Luckster sports Review Luckster sports Review
4.5 / 5
TOTAL SCORE
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Bet £10 Get £10 Free Bet

A new online sports and casino site for 2022.

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#AD 18+ Terms & conditions apply. Begambleaware.org
18+. Full Terms and conditions apply.
22
Highbet Sports Review Logo Highbet Sports Review Logo
5 / 5
TOTAL SCORE
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Bet £10 Get £15 Free Bet

New UK betting site that offers fast live betting action with a good choice of sports to bet.

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#AD 18+ Terms & conditions apply. Begambleaware.org
18+ Full Terms and conditions apply.
23
Bettarget Review UK Bettarget Review UK
5 / 5
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Bet £10 Get £15 Free Bet

Join a New betting site for UK players launched in 2021 and get our exclusive £15 free bet.

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#AD 18+ Terms & conditions apply. Begambleaware.org
18+,New customers only. Min wagering on sport £10. Max one £15 free bet. Qualifying bets must be placed at odds of 1/1 or greater. Paid as bonus token with min 4/5 odds req. Selected payment methods only. Bet expires after 14 days of being credited. Click to see full T&Cs
24
Casumo Bonus review Casumo Bonus review
5 / 5
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100% bonus up to £25 + 20 Bonus Spins

Join the Casumo Sports and Casino site for a 100% bonus up to £25 + 20 Bonus Spins on Sahara Riches Cash Collect when you make a first deposit.

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#AD 18+ Terms & conditions apply. Begambleaware.org
'New customers. Opt-in required. 20 Bonus Spins on "Sahara Riches Cash Collect" at 10p per spin and 100% Deposit Bonus up to £25 on first deposit (payment method and play restrictions apply). Min. deposit £10. 30x wagering for Bonus Spins and Deposit Bonus (game weighting applies). Max. £5/spin or £0.50/line. 30 days expiry. Please gamble responsibly • BeGambleAware.org • T&Cs apply'
25
Sportsbetio UK Review Sportsbetio UK Review
5 / 5
TOTAL SCORE
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Enhanced Odds, Up To 20% Acca Boost, Cash Out, Add2Bet, Build a bet, Pulse Bet

Sportsbook and Casino betting site, fully UK Licensed bookie which is recommended for eSports, Live betting and Virtual betting entertainment. Part sponsors of Premier League clubs Arsenal and Southampton.

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#AD 18+ Terms & conditions apply. Begambleaware.org
18+. Full T&C's apply.
26
Kwiff Review Kwiff Review
5 / 5
TOTAL SCORE
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Bet £10 Get £30 Free Bet

Surprise boosts when you Cash Out your bets are just one of the ways this mobile bookmaker will enhance your gambling journey.

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#AD 18+ Terms & conditions apply. Begambleaware.org
New customers & 18+ only | Min. deposit of £/€10 | Qualifying real money bet of £/€10 | Min. odds greater than or equal to 1.50 required | Each way bets excluded | Offer credited within 48 hours | Additional T&Cs apply | begambleaware.org
27
Betneptune review 2023 Betneptune review 2023
5 / 5
TOTAL SCORE
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Bet £10 Get £10 Free Bet

Reach for the stars with BetNeptune, one of many new entrants powered by ProgressPlay ltd software and offering a £10 free bet. If Sports Live betting is something you like to bet then this betting site delivers with their excellent inerface and live display.

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#AD 18+ Terms & conditions apply. Begambleaware.org
New Players Only. Minimum €/$/£ 10 qualifying bets. No cash-outs allowed. Free bet is a one-time stake of €/$/£ 10, minimum odds of 1.5, stake is not returned, maximum Conversion €/$/£ 20, 10X wagering the winnings, valid for 7 Days from issue. Excluded Skrill deposits. Full Terms apply
28
Karamba Sports Review Karamba Sports Review
5 / 5
TOTAL SCORE
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Bet £20 Get £10

Karamba sports review - Enjoy a wide range of betting markets on popular to niche sports. Premier League & Champions League football bets plus horse racing, boxing, tennis, greyhounds and loads more. Features include enhanced odds, free bets, extra places each-way and money back promotions.

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#AD 18+ Terms & conditions apply. Begambleaware.org
18+, Welcome Bonus: New depositing sport players only. Offer only applies to players who are residents of United Kingdom. Min deposit £10, minimum wagering on sport £20, req qualifying bets at min odds at 1/1, offers valid for 14 days; max one £10 free bet per customer, paid as bonus token with min odds 4/5 req. Selected payment methods. Tournaments run every Friday at 00:00 CET until Thursday 23:59 CET. Tournament Timeout Limit: 35. Stake contribution per bet: £1. Minimum odds: 3/10. Minimum bets in tournament to be eligible for reward: £10. 1st Place Prize: £1000. Prizes granted up to 48h after tournament ends. Free Bet does not contribute towards leaderboard. full T&Cs apply.
29
Fanteam Review Fanteam Review
5 / 5
TOTAL SCORE
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Bet £10 Get £10 (+ 2 x £2 Fantasy Tickets)

The biggest daily fantasy site in Europe plus sportsbook with all the regular sports betting markets you'd expect.

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#AD 18+ Terms & conditions apply. Begambleaware.org
18+ only.Terms and conditions apply, £10 Minimum deposit, New customers only.
30
The Online Casino Sports Review The Online Casino Sports Review
5 / 5
TOTAL SCORE
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Bet £20 Get £30 Free Bet with Promo Code: BETGET

The Online Casino with a new Sports platform and Welcome Bonus Offer of a £30 free bet. It's an established Casino site which has added a Sports section operated by a leading betting platform ProgressPlay Ltd.

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#AD 18+ Terms & conditions apply. Begambleaware.org
New Players Only. Min £20 qualifying bets stake not returned. Free bet - one-time stake of £30, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from issue. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms apply.
31
Quinnbet Review Quinnbet Review
5 / 5
TOTAL SCORE
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Get 50% Back as a Free Bet up to £35 Plus 10 Free Spins

UK & Irish bookmaker with no rival in Promotions on offer. Live Streaming, In-Play betting and Free Spins.

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#AD 18+ Terms & conditions apply. Begambleaware.org
If your account has Sportsbook losses at the end of your first day's betting, QuinnBet will refund 50% of your losses as a Free Bet up to £35 (min 3 bets) Plus 10 Free Spins on Football CashPots. T&Cs apply | 18+ New UK Customers Only | BeGambleAware.org
32
10bet Review 10bet Review
5 / 5
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100% deposit Bonus up to £50

UK bookmaker since 2003 with excellent live betting and promotions, fully licensed by the gambling authorities of the UK, Ireland, Sweden and Malta.

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#AD 18+ Terms & conditions apply. Begambleaware.org
New bettors; Code SPORT; Wager deposit & bonus 8x; Max qualifying bet stake=initial bonus; Valid 60 days; Min odds, bet and payment method exclusions apply; T&C apply; 18+
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Tonybet Bonus Tonybet Bonus
4.7 / 5
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100% Up to £50 Deposit Bonus

Weekly Cashback on Sports betting and Live betting platform are two standouts from a well established, since 2009, betting site for UK punters.

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#AD 18+ Terms & conditions apply. Begambleaware.org
18+ Full T&C's apply.
34
Betiton review Betiton review
4.9 / 5
TOTAL SCORE
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Bet £15 Get £10 Free Bet

New UK online bookmaker founded in 2020.

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#AD 18+ Terms & conditions apply. Begambleaware.org
New customers only. Max one £10 free bet. Qualifying bets must be placed at odds of 1/1 or greater. Paid as Bonus Token with min odds of 4/5 required. Skrill, Neteller and Paypal not elegible. T&C's apply 18+ only.
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Netbet Review Netbet Review
5 / 5
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Bet £5 on a Bet Builder and get a £10 Free Bet

Sports and Casino site with 20 years in the gambling business.

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#AD 18+ Terms & conditions apply. Begambleaware.org
min odds 3/1 (4.00) / min 3 selections / free bet valid 7 days / T&C apply / 18+ / Begambleaware.org
36
Mr Play Sports Betting Mr Play Sports Betting
5 / 5
TOTAL SCORE
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Bet £10 Get £10 Free Bet

Good all round new to the UK, bookmaker founded in 2017. You can enjoy sports and casino action, in play betting, good banking choices meaning faster transactions, live casino and much more.

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#AD 18+ Terms & conditions apply. Begambleaware.org
18+, Mr. Play Welcome Bonus: New Players only, 1st Deposit, Minimum Deposit of £10, Maximum of £10 free bet. Valid for 14 days, bets must be placed at odds of 1/1 or greater and be settled within 14 days of placement. System bets not eligible. Full T&C's apply.
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Mobile Wins Free bet offer Mobile Wins Free bet offer
5 / 5
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£30 Free Bet

UK Mobile online bookmaker choice for Football, Sports and Casino and optimum Live betting experience.

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#AD 18+ Terms & conditions apply. Begambleaware.org
18+ New Players Only. Full Terms apply.

Online sports betting is gaining popularity, just as the available platforms offer new daily options.

For UK punters, some of the best sites to join are the newest betting sites, which offer exclusive online bonuses, special features, live markets, and so much more for sports bettors.

Finding the best new online bookmakers in the UK involves looking for sites with extensive selections of markets, high odds, secure banking methods, bonuses/promos, decent customer support, and safe platforms.

Our favorite new UK bookies include StarSports, BetGoodwin, and HighBet.

Today, we’ll highlight the best new betting sites UK players can join and discuss their benefits and features.

Keep reading as we explain what you want in an ideal online sportsbook and where to find it.

Let’s get into it!

The Best New UK Bookmakers

We’re highlighting some of the top recommended new UK bookmakers on the market.

Look at the features and benefits that make these betting sites worth your time and investment.

Gentleman Jim

Gentleman Jim Betting Site

New for March 2024, new UK betting site Gentleman Jim has arrived on the scene and provides all new UK players with another choice of bookmaker to savour. The site's layout may look familiar to players who have already discovered newcomers BetZone and DragonBet, as it's built around the same foundation. However, it is more akin to StarSports as it offers no welcome bonus but rather emphasises its willingness to accommodate high limit bettors.

Features on offer are live betting, live casino and a multitude of betting options and sports markets. Lucky 15 bet enthusiasts should note the inclusion of bonuses on all winners and a double the odds on only one winner reward.

Go To Gentleman Jim

StarSports

StarSports Bet Review (UK Players)

StarSports is an exciting new bookmaker with a sleek, simple online/mobile interface and many sports betting opportunities.

Players can get in on live markets, horse racing, virtual sports bets, greyhound racing bets, and traditional sports wagers.

Although payment methods are slightly limited (Visa/Mastercard), this licensed and trustworthy Responsible Gambling bookmaker is legit and worth joining. You can even avail of exclusive online horse racing promos, NFL free bets, and more.

Go To StarSports


BetZone

BetZone offers £10 in free bets when you bet on horse racing with the Betzone Nose Best and Better Luck Necks Time promotions.

Aside from that, BetZone is committed to responsible gambling and keeping customer info safe and secure.

The markets are extensive, including all your favorite major sports, Gaelic specials, Winter Olympic sports, horse racing, and more.

There are two main deposit options – Visa and Mastercard – and players can enjoy all BetZone offers from the desktop site or mobile app.

Go To BetZone


BetGoodwin

BetGoodwin allows UK bettors to enjoy everything from in-play markets to price boosts, live chat customer support, safe gambling tools, and easy Visa/Mastercard debit card payments.

The sportsbook is rich with horse racing promotions, such as free bets and guaranteed best odds. In addition to these benefits, BetGoodwin also has special coupons for football betting markets.

Go To BetGoodwin


Luckland

Luckland is an online sportsbook that UK bettors can use for popular racing and Gaelic sports markets.

New customers can avail of a 100% match bonus, and existing customers can join the Luckland exclusive club for even more rewards.

This betting site features many banking options (ecoPayz, Neteller, Visa, Mastercard, etc.), and the SSL-encrypted secure platform supports fair play and responsible gambling methods.

Go To Luckland


HighBet

HighBet has a sportsbook complete with football free bet offers, in-play markets on sports favorites, esports betting, and a unique bet builder feature.

The site is trusted, with several secure deposit methods, including Neteller, Skrill, and debit cards.

When you join HighBet, you can access customer support 7 days a week via live chat and email. HighBet is an excellent beginner bettor site to join.

Go To HighBet


How to Find the Best New Online Bookmakers UK

New betting sites uk

New betting sites uk

We selected the best 5 new online bookmakers in the UK based on their generous rewards, large varieties of betting options, helpful customer support, and other unique features.

Below, look at the qualities you should seek out when browsing bookmakers.

Bonuses and Other Rewards

Sportsbook rewards come in several different formats, including:

  • Welcome bonus offers
  • Existing customer promotions (free bets, parlay insurance, etc.)
  • Refer a friend offers
  • Rewards point systems
  • VIP/Loyalty clubs

Finding a UK betting site that has a decent selection of bonuses/promos is essential. But you always want to ensure these bonus offers don’t have huge wagering requirements, deposit minimums, and other hard-to-afford rules.

Markets and Sports Selection

The next aspect to consider is how many and what type of sports you can wager on and the different wagering options.

For example, are you mainly interested in esports betting or traditional sports betting? Do you want to make live wagers or pre-game wagers?

Consider these things before landing on a betting site to ensure you’re getting the options you want.

Odds Lineup

The odds are super important too. Although online bookmakers have the upper hand on bettors in most cases, and they do receive a commission, you can still find betting sites with good odds.

Take some time to browse different sportsbooks and see which one(s) have the highest odds for sports you want to bet on.

You can also seek out sites with price boosts and offers like “best odds guaranteed.”

Banking Options

A sportsbook should have a cashier that supports secure banking methods and verifies customer identity.

Additionally, the banking options should be easily accessible, such as debit cards, e-wallets, and prepaid cards.

And if you can find a bookmaker that has low fees, high limits, or low minimums, you’ve scored big.

Customer Support

The main thing to look for in a sportsbook regarding support is a clearly explained customer service system.

It should ideally be offered 24/7, and it’s even better if support is offered via a live representative.

Security Systems and Privacy Policy

Other key questions to ask yourself include:

  • Does the sportsbook disclose my information to third parties?
  • Does the sportsbook use secure encryption methods?
  • Is my account secured with extensive verification?

Site Features and Mobile Betting

Last, look for bookies with mobile betting opportunities and unique features like early cash-out, bet slips, bet builders, and more. These are sometimes harder to come by, but they are super beneficial.

Summary

Looking for the best new betting sites UK players can join? Hopefully, our guide to the sports betting sites in the UK has given you some good ideas of where to start.

From StarSports to HighBet, BetZone, Luckland, and others, you can find a bookmaker that values its players and brings the latest markets, odds, and bonuses.