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William Hill Review

Our William Hill review of the online bookmaker and betting options includes the pros and cons for punters.

William Hill Review
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A high street bookmaker name that's been around since 1934 delivers a heavy weight performance online.

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About William Hill the Company

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William Hill proudly calls itself ‘The Home of Betting’ and that is not an unsubstantiated claim.

William Hill is at the very top of the UK and global bookmaking industry for quite a while. The company was founded in 1934 and has changed ownership on many occasions throughout the years, but one thing remained constant –impeccable betting offer, along with good service.

In 2002 William Hill was, for the first time publicly traded on the LSE.

The company has formed multiple branches to ensure better organisation and William Hill Online is the branch that’s in charge of the online bookmaker website.

William Hill is based in London but it also has premises in Leeds and throughout the world.

The company’s revenue in 2015 was over £1.5 billion. At the moment, over 16,000 people work for William Hill.

In addition to online betting, William Hill also operates an online casino, poker, bingo and other gaming pages. The operator is licenced by the UK Gambling Commission and the authorities of Gibraltar.

William Hill betting Review

On the main page you will notice a menu where all sports that are available for betting are listed.

The most popular sports, including football and horse racing are listed in the top row, and if you click on ‘More Sports’, you will see all betting categories that are available, in total more than 30.

Vast majority of sports that are played competitively and regularly are featured.

Betting on politics and television events is also offered. You can bet on which country will win the Eurovision or which party will win the next General Election in the UK.

Betting Features

Betting selections are added to the bet slip by clicking on the odds.

You can build your bet first and then sign in or sing up if you haven’t already. It is possible to combine multiple selections, even different sports on the same bet slip.

When you add multiple selections to your bet slip, you can combine them and choose what type of bets you would like to place.

You can bet on each of the selections as a single, but also place an accumulator bet or different multiple bets.

If you select a particular event, let’s say a match of the English Premier League, you will see all the betting markets that are available for that match.

There are usually about 250, sometimes even more, especially if the match is of great importance.

You can bet on the winner, including handicap betting, to lead at first half; the number of goals, of each team and in total, but you can also bet on cards and corners.

You can even bet if a particular player is going to score in the first 10 minutes.

In-Play Betting, Streaming and Cash In

The popularity of in-play betting is increasing constantly, a lot of punters enjoy placing a bet on a match they are watching at the moment. William Hill offers live betting on thousands of events, across a range of sports.

Information regarding the number of events, markets and sports available for in-play betting is always displayed.

Furthermore, it is also possible to know whether an event will be offered for live betting is available even before the start of the event. Live selections can be combined with pre-match selections.

Active customers with a positive account balance are able to watch a number of live events, via online streaming at William Hill TV.

Multiple UK and Irish horse races, but also football matches, snooker, basketball, as well as other events are offered.

With the Cash In option punters are allowed to get pay-out on their bets even before all events on the betslip are finished.

As soon as you place a wager, regardless whether it is a single or a multiple, you will see the amount that you can cash in, provided that cashing in is available.

William Hill Mobile Betting

If you own an iOS mobile device, you can download William Hill bookmaker app directly from the App Store, and if you have an Android you can download an app from the link provided on the website.

Alternatively, you can open the website in your mobile browser, log in and then start betting.

All options that are otherwise available, are also available both on the mobile version of the website and in the apps. Text betting and phone betting are also options.

William Hill Bonus and Promotions

The main welcome bonus for new customers is the £30 in free bets offer.

Bet £10 Get £30 in Free Bets

  1. If you use the promo code R30 at sign up, you can receive 3 free bets worth £10 each, as soon as you place a £10 wager.
  2. The bet can be either single or multiple, as long as the odds (cumulative for multiple bets) are at 1/2 (1.50).
  3. The free bets have to be used within 30 days and the stakes are not included in the returns.

Other William Hill Promotions

William Hill also offers a range of other promotions.

William Hill frequently offers enhanced odds on a series of markets and it guarantees the best odds for all UK And Irish horse races.

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No Deposit Bonus

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Payments and Support

When it comes to payments, William Hill is pretty flexible, credit/debit cards, online banking, prepaid cards, cash transfers, and few popular e-Wallets (Skrill, Neteller and PayPal) are accepted.

The minimum deposit if you’re using a credit card is £5, whereas via e-Wallets the amount is £10.

Most deposits are processed instantly, and the withdrawal waiting period may vary (3-5 working days for credit card withdrawals).

If you need any help concerning your account or something else, you should contact customer support.

They can be reached via phone (toll-free), email and live chat. Live chat is the most direct form of communication, the window can be activated directly from the website.

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If you already have an account with William Hill you can check our new betting sites page which lists the latest UK bookmakers online.